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November 21, 2012

Zermatt-Matterhorn Resort awarded “Family Destination” Quality Label by Swiss Tour Federation

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Zermatt Tourism Press Release, 21 November 2012

Trésor Hotels & Resorts

Family Destination

ZT Zermatt is family-friendly. Today the Zermatt-Matterhorn resort was awarded the “Family Destination – Familien willkommen” quality label by the Swiss Tour Federation. Proof, if any were needed, that Zermatt’s hotels, holiday apartments, mountain railways and cableways, ski schools and restaurants offer children and their families unforgettable experiences.

In Zermatt, children under the age of 9 travel free of charge on mountain railways and cableways as they head off on their skiing experiences – with special discounts available also for their older siblings. The menus on offer in restaurants are tailored specially for children; hotel staff enjoy having children in the house; and skiing instructors are on hand to show the little ones just how much fun skiing down the slopes can be. Wolli, Zermatt’s very own children’s mascot, also straps on his skis now and again and drops by to say hello to his little friends at the Wolli’s park for beginners at Sunnegga.

Today, the Swiss Tour Federation awarded the “Family Destination” (Familien willkommen) quality label to the Zermatt-Matterhorn resort for the first time. The award ceremony honouring 24 Swiss holiday destinations was held in Lucerne. Daniel Luggen, director of Zermatt Tourism, had this to say about the award: “The quality label confirms that our offer is on track; after all, families are one of our most important guest segments in Zermatt.” Together with service providers Zermatt Tourism will continue to develop and expand its family offer in the future.

Who’s Wolli?
Family-friendly experiences in Zermatt
“Familien willkommen!” scheme by the Swiss Tour Federation (in French and German)

Photo: “Familien willkommen!” – Wolli skis with children at the beginners’ park at Sunnegga. (copyright co-o-peration)

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